Breakdown of SEO Content Writing
First, you need to come up with a title that works. Every writer has tools they love; here are a few of mine that helps to improve your writing and boost SEO.
CoSchedule’s Headline Studio
This tool is free to use, but you must sign up, putting you on their email list. Still, it’s a great tool. It not only analyzes your title for quality, but it also checks its SEO quality as well.
How’d I do? For one great example, it also has a Chrome extension to help you with titles everywhere you go, to use everywhere, such as Google Docs.
If you’re starting, Grammarly is an excellent tool for writing. The Premium version provides much deeper checking, but it has a free version that does an excellent job, to begin with. It checks grammar, spelling, and plagiarism. However, please don’t rely on its plagiarism checker as the best because it misses a lot. Grammarly also works within Google Docs if you use it to write your content. An excellent thing about Grammarly is it keeps everything you write in its library and you can download them as individual Microsoft Word Documents.
Copyscape is a paid service that checks writing for plagiarism. Even if you’re writing out of your head, it’s good to check because sometimes it’s how you’ve written that mimics someone else’s work even when it’s unintentional. It’s also very cheap (minimum of $5.00 and each check is a minimum of $0.03 and a maximum of $0.35 per search. Copyscape is considered the holy grail of plagiarism checkers. Even if you don’t check, your client might.
An SEO Content Writing Sample
A few years ago, I worked for a service where all I did was SEO Content Writing. Let’s take a look at one of my old ones to see how it looks. Here’s a sample to break it down as simply and clearly as possible. Intro – Primary Keyword used, 100 words maximum, a question as a hookFirst Header also uses the Keyword This article was only 500 words and most likely a Guest Post. It used four external links throughout the article. However, usually, we would include a single link in the intro, and here there are two. Due to the word count, this client likely had a unique target link. Since it was written some time ago, I believe the intro was the only place the anchor text provided would work naturally in the text.